Callaway AI Smoke vs Paradym… how important is the look of a club to you?

I went for my first ever irons fitting last week. I hit a bunch, but the two that had far and away the best scores were two Callaways, the AI Smoke and the Paradym. On the spot I thought the lower cost of the Smoke would swing me, but the more I thought on it, the more the look of the Paradyms is pulling me their way.

I got the quotes for the sets today (lefty, stiff shaft) and the is about a $300 difference between them, with the AI Smoke being cheaper.

Has the look of a club ever swayed you? Am I being silly for even considering the Paradym if they play about evenly for me? Any advice or other factors I should consider?

(I’m a 20 index, but have been improving quite quickly of late).